Monday, February 6th, 12

Bridgestone 3rd Generation Run-Flat Technology featured as Original Equipment on Toyota’s New Sienna Minivan

2. December 2009

Bridgestone Turanza EL 400 RFT (Image: Bridgestone)

Bridgestone Americas Tire Operations announced today that its Turanza EL400 Run-Flat tires featuring the company’s latest “3G RFT” technology will be fitted as standard equipment on select models of Toyota’s new 2011 Sienna minivan.

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Bridgestone Americas Tire Operations Facility Earns Wildlife Habitat Council Re-Certification

19. November 2009

Maintaining its status as a facility focused on environmental conservation and education, the 300-acre Freedom Wildlife Habitat and Refuge at the Bridgestone Americas Tire Operations (BATO) plant in Wilson, N.C., was recently re-certified under the Wildlife Habitat Council’s Corporate Lands for Learning and Wildlife at Work programs.

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Cooper Tire Officially Rolls Out Greater Fuel Efficiency Tire

7. July 2009

Cooper announced today that to meet consumer demand for greater vehicle fuel efficiency, it has added its first low-rolling resistance tire line — the Cooper GFE (Greater Fuel Efficiency) — to its product portfolio. The Cooper GFE is now available at dealers nationwide.

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BFGoodrich Tires Brings Racing Heritage to Touring with the Advantage T/A™ H/V

26. February 2009

BFGoodrich Advantage (Image: BFGoodrich)

For people who love to drive, BFGoodrich® Tires offers the new BFGoodrich Advantage T/A™ tire that brings race-proven performance to day-to-day driving. Most people are not going to be drifting their everyday vehicles while driving around town, but for those looking for improved performance out of

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BFGoodrich Tires Adds H and V Speed Rated Sizes to the g-Force™ Super Sport A/S

26. February 2009

For drivers who opt for high performance in their sporty sedans, coupes and hatchbacks, BFGoodrich Tires has announced an extension to its g-Force™ Super Sport A/S tire line. Available in 16 new H- and V-rated sizes, the BFGoodrich g-Force Super Sport A/S tire will be available

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Rolling Resistance and the Environmental Impact of Tires

12. January 2009

While many drivers are in favor of more environmentally positive mobility, most are unaware of how tires can reduce a vehicle’s environmental impact by improving its energy performance. In a recent survey by Michelin, tires are mentioned as a source of pollution by only 24 percent of those surveyed. In fact, due to rolling resistance,

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Michelin Enhances Mobility with the Introduction of the Energy Saver All-Season Passenger Car Tire

12. January 2009

Michelin`s Energy Saver All-Season tire (Image: Michelin)

A tire designed for exceptional levels of fuel-efficiency while inspiring a confident driving experience all-year round, the MICHELIN® Energy Saver All-Season tire is set to deliver consumers an environmentally friendly performance package that is unprecedented in the industry. The tire will be unveiled at the 2009 North American International Auto Show (NAIAS) in January and

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Hankook Tire Captures 2008 Super Lap Battle Time Attack Finals

14. November 2008

Hankook Sponsored T/A champions Tyler McQuarrie and Tarzan Yamada with the Hankook Umbrella Girls (Image: Hankook)

Topping off what has been an unbelievable season in time attack racing, two Hankook-sponsored teams grabbed the top two spots of the Super Lap Battle Finals at Buttonwillow Raceway while a third Hankook team finished fourth giving Hankook Tire three of the top-four spots in the highly competitive finale. It wasn’t just the usual California sun

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Uniroyal Laredo AWT II Tire Offers Better Handling And Tread Life

1. July 2008

Uniroyal Laredo AWT II (Image: Uniroyal)

Uniroyal introduces the new Laredo AWT II Tire. This high-quality tire offers outstanding on- and off-road performance and durability, all at an affordable price. This all-terrain tire has improved tread life and wet and dry handling compared to the original Laredo AWT because of the advanced polymer

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