Green Lines to F1 Tires, Circles of Greener Motoring for the World
February 26th, 2009Bridgestone Corporation today announced that as the official tire supplier of the Formula One (F1) World Championship it will supply MAKE CARS GREEN TYRES to all teams at every race this season. Through this initiative, Bridgestone Corporation aims to further spread the message of the MAKE CARS GREEN environmental campaign. Since last year Bridgestone Corporation has been promoting the campaign globally with Fédération Internationale de l’Automobile.
This season, we will supply to all Formula One Grand Prix events two types of dry tire with different compounds (rubber hardness) and two types of wet tire with different tread depths. In order to differentiate the tires within the two categories of tire, the softer dry tire and the heavy-rain-use (extreme wet weather) tire will be indicated in green lines.
Green lined Tires for the Formula One in 2009: Tires with a message (Image: Bridgestone)
Last year, Bridgestone used white lines to differentiate tires. Bridgestone supplied MAKE CARS GREEN TYRES to the Japanese Formula One Grand Prix, which provided a good way of informing the legions of F1 fans around the world about the MAKE CARS GREEN campaign. This year, Bridgestone hopes, that the Formula One World Championship, through its global audience, helps popularize the circles of greener motoring internationally.
Amid growing worldwide concern with environmental protection, the Bridgestone Group has established a Fundamental Environmental Statement with the slogan, “To provide a safe environment for all our children and the children of future generations.” Guided by that philosophy, we are advancing a wide variety of environmental management initiatives that reflect the broadening of our business area.
